UX/UI Development

A UI, UX, and front-end expert observes user behavior to improve the visible design of an application. They have a keen understanding of modern tech stacks and are proficient in crafting aesthetically beautiful interfaces.

Their primary goals are to raise user satisfaction, decrease user churn, and ensure user-based company goals are reached. Such goals might include increasing newsletter sign-ups, improving sales conversions, or identifying and removing pain points within an app.

While some choose to focus on a single area of expertise (either UI, UX, or front-end development), this role encompasses all of those areas; making for a rare designer-developer hybrid. For you to find the right candidate, it’s important to understand how these three areas of expertise overlap and connect.